GSI Commerce Platform Used to Launch iRobot's European Direct-to-Consumer Business

GSI Commerce Inc. (Nasdaq: GSIC), a leading provider of e-commerce and multichannel solutions, announced today that iRobot (Nasdaq: IRBT) is utilizing GSI's e-commerce platform to power its direct-to-consumer business in Europe through online stores in the U.K. (www.iroboteurope.co.uk) and Germany (www.iroboteurope.de).

"We are pleased with the full-service GSI e-commerce platform," said John Elordi, interim general manager of the Home Robots division for iRobot Corp. "GSI has been a involved in iRobot's online business growth in the United States, and we expect our e-commerce partnership to continue to flourish as we look to build on new opportunities presented by our international direct-to-consumer business."

iRobot replaced its U.S. e-commerce operation with a GSI e-commerce solution in January 2006 when the Bedford, Mass.-based robotics manufacturer launched a completely re-designed U.S. e-commerce store (www.irobot.com). The multiyear international agreement provides iRobot with e-commerce technology, order processing, and integration to third-party fulfillment and customer care services.

"We're proud to provide the e-commerce platform and services that meet iRobot's needs as they expanded into the direct to consumer business internationally. As international e-commerce becomes more of a strategic priority for our partners, we are committed to helping them grow and expand the reach of their direct-to-consumer businesses," said Steven Davis, executive vice president, international, and president and managing director of GSI Commerce Solutions International, S.L. "There are complexities to international e-commerce that present challenges for brands and retailers. GSI's e-commerce platform supports major European currencies, payment systems and tax collection, which helps to ease our partners' expansion into international e-commerce."

About GSI Commerce

GSI Commerce(R) (www.gsicommerce.com) is a leading provider of services that enable e-commerce, multichannel retailing and interactive marketing for large, business-to-consumer (b2c) enterprises in the U.S. and internationally. We deliver customized e-commerce solutions through an e-commerce platform, which is comprised of technology, fulfillment and customer care. We offer each of the platform's components on a modular basis, or as part of an integrated, end-to-end solution. We also offer a full suite of interactive marketing services through two divisions, gsi interactive(SM) and e-Dialog Inc.

Forward-Looking Statements

This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements made in this release, other than statements of historical fact, are forward-looking statements. Actual results might differ materially from what is expressed or implied by these forward-looking statements. Additional information about potential factors that could affect GSI Commerce can be found in its most recent Form 10-K, Form 10-Q and other reports and statements filed by GSI Commerce with the SEC. GSI Commerce expressly disclaims any intent or obligation to update these forward-looking statements.