Successories Chooses MarketLive as eCommerce Solution Partner

MarketLive, Inc., the leading global eCommerce software and service provider for retailers, today announced Successories, the leading source of motivational media, has selected MarketLive as the company's eCommerce solution. Together, the two companies will build a more robust eCommerce website that will allow Successories to better market its products and services, strengthen its brand, and improve the online experience for its customers.
"Our goal is to methodically shift Successories from a catalog-centric to a web-centric business allowing our company to grow, but with much lower-cost advertising costs," said John Carroll, President and Chief Operating Officer of Successories. "Clearly, our website is integral to making this happen. We selected MarketLive because they understand our business and have the experience required to help us reach our goal. They were also the best at understanding how to clearly convey the intangible, motivational nature of our products which is critical to differentiating Successories from the competition and building our brand."
As Successories' transition to a web-centric business progressed, more demands were placed on the existing website. "This year, it became clear we needed to search for a more robust and flexible platform to accomplish our goals for the site," added Carroll. After a thorough search and evaluation process, Successories selected MarketLive.